This year marks a special milestone for us — 10 years of partnership with Allsee Technologies.

Over the past decade, our collaboration has helped us deliver over 1,000 successful installations across the UK, supporting businesses of all sizes and sectors. From opticians and pharmacies to retail, dental, and beauty businesses, Allsee’s expertise and innovation have been key to bringing our projects to life.

At the heart of this partnership is trust, insight, and collaboration. Working with dedicated partners like Allsee allows us to push boundaries, set new standards, and deliver cutting-edge solutions for our clients.

We’re proud of everything we’ve achieved together — and even more excited about what the future holds. Here’s to the next decade of partnership and ground breaking projects!

All industries and sectors nowadays can use digital signs to their advantage. Whether it’s providing service deals to customers or live information to employees, a digital signage display is an asset.

If you’re wondering how to choose the right digital signage for your business, then we’re here to help. In this post, we will discuss the different uses of digital screens and the industries in which they excel.

Advertising offers

Perhaps the most common use for adscreens is advertising deals and offers in-store. This could be anything from showing your customers a 2-for-1 deal on socks or upselling a beauty service package. A digital advertising screen is a great way to get your customers’ attention, no matter what you’re offering.

This signage doesn’t necessarily have to sit facing inside the building only. With digital window displays, businesses and retailers can advertise their offers to passersby and draw them inside to browse.

Wayfinding

Hospitals, schools, museums, government buildings and more can benefit from digital signage solutions displaying directions. These building types are often large and confusing places, so providing clear and easy directions will increase visitor satisfaction. Use a wall-mounted screen display for floor information, or a video wall to provide a detailed layout of the building.

When utilised for site maps, store-level information, and instructions on how to get from A to B, visitors highly appreciate signage screens. Not limited to inside use only, an outdoor digital display sign can direct visitors around car parks, walkways and parks.

Displaying menus

Many establishments go beyond coffee-stained paper menus and creased posters with a menu screen. These digital advertising boards are the perfect tool for enhancing your bar, cafe, takeaway or restaurant. Customers can look at the clear and concise digital displays and find exactly what will tickle their tastebuds with ease.

Not only will customers appreciate the ease of digital menu boards, but they will also elevate the space’s design. Screens are sleek and stylish and blend in with interiors seamlessly while drawing attention to the displayed content.

Showcasing products

If you have a product you want people to see, then a digital display can help. Many shops and hair salons use digital signage to display more details about certain products and services. This kind of information can help convert a customer’s interest into a sale.

Using a screen to show the intricacies of a product’s mechanism or the full run-down of their best dry-cleaning offer is a great way to boost customer intrigue. The more a customer knows about your best, top-of-the-line product or service, the more likely they are to buy it.

Providing information

Many businesses will have a lot of information for their clients, staff, students and visitors, but no way to do it simply. A digital display board is a fantastic way of getting the right info out there with ease.

Maybe you are a museum with an exciting new exhibit on the third floor. You may be a school with a non-uniform day coming up. Perhaps you’re a dentist or pharmacy with health information for your customers. With digital signage screens, you can tell people what they need to know quickly and efficiently.

Live streaming

For some industries, having a constant stream of updated information is crucial. Many businesses need quick access to data, news, or company statistics. Displaying this information on digital screens is an excellent way to get it to those who need it. With digital displays, an office can livestream the local news channel to keep staff updated or display live project figures.

inVoke digital signage solutions

Engaging and eye-catching, digital advertising displays are a must-have tool for businesses of all types. No matter the sector, digital signage is an excellent method of distributing information, advertising products, upselling your services, and more. At inVoke, our speciality is boosting your business with digital signage. We have a wide range of incredible commercial-grade LCD and LED screens to suit your needs, each with a 3-year warranty.

From consultation to installation, we’ll be there to support and advise. We provide professional, dynamic in-house-created content made to your specifications, or we can work with your existing images and videos. With the Cloud CMS or built-in media players on each of our screens, you can stream your content 24/7.

With over 800 installations nationwide, you can trust us to deliver the best service. Get in touch today on WhatsApp at +447518 668275, or by using our simple online contact form.

Walking or driving down the street nowadays, you can’t miss digital signage. These LED and LCD ad screens can be found everywhere, inside and outside, displaying news or ads, promoting brands, or giving those passing by information on your business. They are an incredible way of capturing the attention of passersby and can be very useful for a wide range of sectors and industries. 

So, why choose inVoke for your digital screen needs? Well, we’re the right choice if you’re looking for high-quality commercial ad screens, seamless system management and an in-house content design team just for you. Unlike other digital signage companies, we cover everything you need to display your adverts from start to finish and keep them running 24 hours a day, 7 days a week.

In-house advert design

If you’ve made the decision to boost your business with digital signs but aren’t quite sure where to start, our in-house design team is here to help. Whatever your sector, our team is on hand to create dynamic graphics and animations to promote your business or inform your visitors. Moving images grab the attention of passersby, and our designers are experts in animated graphics that catch the eye of potential customers or visitors.

Having an in-house creative team means you don’t need to stress over coming up with visual content on your own. We will handle your digital advertising needs from conception to display and provide any help needed throughout. Do you want to collaborate on the designs or provide your own ready-made content? Our team and yours can work together to get the perfect visuals for your digital display screens 

Better yet, any material we create for you or with you, you can use it on your website and social media to further boost your brand.

System management

Your inVoke LCD and LED signage screens could not be easier to use. Our team will create and provide the adverts or content for you to upload to the inbuilt Android media player via USB or our cloud CMS. You can then adjust when the graphics play and for how long, from just a few minutes each on repeat to one graphic for 24 hours a day. Your graphics and animations aren’t streamed to the screen; if the connection breaks, the visuals will continue to play no matter what.

Simple to use and manage, you’ll have no trouble displaying your ads, branding or information for all your customers to see. Need some help? We are here to assist with any queries you may have. We believe that every project is a collaboration, so we are with you every step of the way to keep things running smoothly.

Customer service

We pride ourselves on being here for our customers. No matter the query, be it a question about graphics or a concern about usage, we are ready to help. We aim to provide you with expert service, from the first enquiry to the installation and beyond. Nothing you have to ask will be too big or small for our team to tackle.

We are available for a call, email or WhatsApp message whenever you need assistance, always ready to support you with our experience and expertise.

For all your digital advertisement needs

We at inVoke are experts in the field, established in 2015 and with over 800 nationwide installations under our belt. Our goal is to give you only the best, from the signs to the design, from the installation to the service throughout. Whether you’re looking for a video wall, window ad screens an outdoor standing unit or digital menu boards, our range has it all.

If you’re interested in boosting your business, informing your customers or getting your word out, then let us at inVoke help. Our policy is to beat any like-for-like proposals, making us the best value in digital signage you’ll find. Get in touch today and let’s discover what we can do for you.

Put simply, digital signage is an installation that digitally displays content for advertising or informational purposes. These LED and LCD signs are an excellent tool to boost a brand’s reach, give customers information, or even guide passersby to where they need to go.

Whether used to inform restaurant customers about the specials or show visitors which floor they need to be on, digital signs can be a must-have for businesses and services, no matter the industry.

There is a wide range of digital signage displays available today, each type suited to different situations depending on the need, and selecting the ad screen best for you is key. Want to know the kinds of displays on offer? Let’s explore some of the most popular and what they’re used for in today’s digital world.

Shop Window Signage

These special LCD and LED window advertising screens can be single or double-sided and are sun-readable so that people or vehicles passing by will always be able to see the content displayed. The signs are often suspended from the ceiling to leave the glass free of fixtures for a more aesthetically appealing look.

Many stores, restaurants, pharmacies, estate agents, and more use these signs to promote their products and services to all those who walk past. The bonus of the double-sided element means that no one inside will have to stare at the back of a screen – instead, they can look at upselling content targeted at current visitors. Digital window displays are an extremely popular choice for businesses along the high street looking to captivate new customers.

Video Walls

These large digital displays are perfect for large spaces such as hotels, schools, museums, reception areas, and indoor public areas. They grab attention and draw the eye, ready to give viewers the information they need.

These video walls are made up of multiple LCD or LED panels that fit seamlessly together to create any size or shape of video wall needed. Content can then be played on the video wall, including video, animations, photos, graphics, or a live RSS feed. This type of digital display is especially successful in elevating large spaces in style and lends a professional element that people gravitate towards.

Free-Standing Digital Display Totems

This digital display type grabs attention. Often seen outdoors and indoors, this popular signage style is used on the street and in department stores, churches, schools, museums and more. With all sorts of content and information able to be displayed on the screens, these standing installations are at the perfect height for customers, shoppers and visitors to see. 

This type of signage is ideal for providing information due to its eye-level height. Be it store floor levels, information on exhibitions, or upcoming events, the content featured on these stand-out screens is prominent and won’t be missed.

Another excellent free-standing sign option is a rechargeable battery-powered digital A-board, perfect for spaces without mains power, such as the street outside an establishment or in a large, open space like an art exhibition.

Indoor Signage

Wall-mounted or suspended from the ceiling, these signs are ideal for way-finding, promoting products and services and for internal communications. With their sleek appearance, these screens blend seamlessly in with interiors while giving customers and visitors an upgrade in their experience.

These ad screens come in a wide range of sizes to suit the needs of the location. From upselling cosmetic services to guiding guests to the right floor, these screens are all-rounders, perfect for all industries and sectors.

Outdoor Signage

These types of digital advertising screens are made for outdoor use, as they are vandal-proof and weather-proof. You may have seen these in the street, displaying news stories and local information for passersby, or advertising nearby businesses.

These signs are a great option for letting people know about local events, news and stores. Many shops and restaurants choose outdoor signage mounted to walls to bring people inside, while large attractions like this style of sign to entice people to visit.

Digital Menu Boards

These display screens are used to show customers a menu, often above the order point, helping them make a decision when it comes to a cup of coffee or a freshly made sandwich. These boards are incredibly useful for informing customers of prices, as well as providing them with mouth-watering imagery of what restaurants, bakeries, takeaways and more have on offer.

Digital Signage and Ad Screens from inVoke

We offer the above digital signs and more for your business, no matter your sector or industry. Your screen installations can either play your own content or content created by our expert in-house design team for your potential customers, visitors and guests, elevating their experience in your space.

With over 800 installations nationwide of our commercial-grade screens, each with a 3-year warranty, you can rely on us to provide only the best service and product for your business, event, or organisation. Our digital signs come with a built-in content management system, making uploading your content simple and easy to use. Your ad, graphics, videos and more can be displayed 24/7, depending on your preference.

With our extensive range of screen sizes and styles, you’re certain to find the perfect digital sign for you and your business. Our expert team will be with you every step of the way, from consultation to the installation and beyond. If you’d like to learn more about how digital signage could help you, get in touch today by filling in our online form, calling us on 01603 294000, or sending us a message on WhatsApp.

Hospitals and healthcare providers are facing a huge demand for effective and timely communication of critical information. As a result, the use of hospital digital signage displays has become increasingly prevalent. These displays are now a common sight in lobbies, waiting rooms, outpatient clinics, and other high-traffic areas.

Internal communications are critical to a hospital’s operation. It’s why hospital digital signs play such an important role in keeping staff informed and motivated throughout the day.

Hospital digital signage located in private areas can be programmed to show empowering, engaging, and motivational content to staff members. Meanwhile, lunchroom screens display today’s healthy menu choices and daily specials to staff and visitors alike.

By using this engaging content, it becomes possible to interrupt scheduled programs and effectively capture viewers’ attention. Once the message is delivered, regular programming automatically resumes without any user intervention.

Implementing these suggestions can significantly boost patient morale, as they receive thoughtful and valuable content consistently throughout their hospital stay.

Restaurant drive thru lanes have the potential to increase sales in fast food up to 8 percent. That’s on top of the estimated 70 percent of sales that take place at drive thru windows. What’s the secret? Digital signage holds the key to boosting sales for fast food chains.

As profit margins are squeezed, competition increases and operational costs rise, fast food joints are looking for a new angle to boost revenue. There are many voices offering ideas on how to increase sales in fast food. Many have tried some of those suggestions, without success.

The problem is that many of the suggestions put forward are based on the experiences of fast food chains that have seen success as a result of following such advice. However, tactics used to boost fast food sales by one restaurant won’t necessarily work for the next fast food chain.

Drive thru digital signage gives you the edge

Drive thru digital signage on the other hand is proven to deliver a consistent sales boost on a weekly basis for small and large fast food chains alike.

How? It all stems from the use of digital menu boards indoors. Fast food chains upgrading from static, illuminated poster menus to digital menu boards with moving images experienced a shift in customer spend.

Using Prime Burger – a UK-based hamburger chain – as an example, a press release issued by the company described how ‘like-for-like sales across their chain’ increased by 50 percent as a result of installing digital menu boards in mid-2016.

It was early success stories like this that led to the next evolution of digital menu boards used by the fast food industry, as the focus switched from indoors to reaching customers outdoors.

With upwards of 70 percent of QSR sales occurring at the drive thru, going digital outdoors represents a logical step when the goal is to boost sales of fast food. What makes drive thru digital signage so effective is the versatility it gives fast food chains, stripping away the limitations of static posters and panels.

How to leverage digital menu boards at the drive thru

A digital signage network at the drive thru can serve multiple functions at once, for instance:

• Presales… Promote a brand new menu item at the drive thru entrance and sow the seed for a potential unplanned purchase
• To upsell… Displays can feature high ticket items to tempt customers into additional purchases
• To run promotions… Drive thru digital signage can be used to present eye-catching meal deal promotions
• Segmenting menu items… Point customers to your bestselling menu items rather than having them trawl through your entire menu. This also speeds up the number of orders processed in an hour.

Fast food joints are cashing in on drive thru digital signage because of its ability to attract customers, speed up the drive thru lane and improve the customer experience.

Improving the customer experience is where the money is at

However, digital signage isn’t a guarantee of more sales. What really drives sales is the way in which your menu is presented at the drive thru. An easy to read menu prompts quicker buying decisions, speeding up the drive thru lane, which ultimately leads to a positive customer experience.

Used correctly, digital signage enables fast food chains to present easily digestible content and, with 74 percent of QSR customers putting an easy to read menu at the top of their list for making a purchase – according to a study conducted by Panasonic – a simple menu layout not only attracts customers, it keeps them coming back for more.

Digital Signage is convenient too

Aside from the sales boosting benefits that drive thru digital signage brings to the table, outdoor digital menu boards offer convenience too. Updating menus with new items or price changes can be done almost instantly, whereas a print run to replace static menu boards can take up to two weeks, plus you have to pay for the privilege.

Dayparting is made easier too, fast food chains can switch between breakfast, lunch and main menus, seamlessly. Better still, this can be done across multiple sites so that menus change in sync.

As a means of increasing sales across the fast food industry, digital signage at the drive thru offers the complete package and represents an excellent return on investment. In fact, Eclipse Digital Media estimates that QSRs will recoup the cost of their digital menu board investment anywhere between 9 and 18 months.

When McDonald’s upgraded its traditional print menus to digital menu boards, it ran into a few challenges. These challenges were not in regards to the actual technology, but rather communication, according to Rick Cook, senior manager of U.S. IT restaurant solutions at McDonald’s at a presentation at Digital Signage Expo.

“Technology challenges are generally communication challenges,” Cook said at the event. When the QSR began deploying menu boards, it’s goal was to improve customer service experience by integrating menu boards with all of its U.S. locations.

This was a massive task, considering the QSR had to deploy 40,000 screens while working with 45 different creative agencies. Other complexities included localized content, specials, FDA regulators, screen size variance and other issues.

Once the screens were actually deployed, however, the company ran into other issues at the individual restaurant level. The company waited three months after initial deployment to run an analysis to identify these key issues. Some of these issues included:

Regional owners having issues with national promos

In the past, McDonald’s relied on a pull mentality when it came to communication with regional managers, according to Cook. This meant if the company planned to do some sort of national campaign, it would contact the managers directly and tell them how to change the content on the menu boards through the graphical user interface.

The problem with this approach is that some regional managers wouldn’t read the email, or they wouldn’t understand the process.

To address this issue, McDonald’s decided to adopt a push process. The restaurant would simply push this content to the restaurants directly, so that regional owners wouldn’t have to worry about setting it up.

Outdated GUI

One big challenge for the deployment was integrating the menu boards with outdated GUIs. Cook emphasized that young workers managing the system would not appreciate an unintuitive system.

The restaurant tried to fix this issue by upgrading to a WYSIWYG GUI that allowed users to see changes in real time. The GUI established three categories of menu items; required; default; and local. Required items could not be changed, whereas default could be. Local was populated by local items. If a regional manager chose not to fill the local spot, the system would delete the local option from the menu board and remove the white space.

Cook said that the process would have gone smoother if the restaurant had upgraded the GUI before deploying the digital menu boards.

Communicate, communicate and communicate some more

For large scale deployments, communication and training are absolutely key. “You have to communicate to thousands of business owners. You have to make sure content managers are on board with the message,” Cook said.

Cook emphasized that one key way to address this is to make sure senior leadership is championing the technology. It’s not a matter of the actual technology, it’s a matter of how well you communicate about the technology.